Earlier this year I was contacted by SHAPE magazine to create some images for their monthly feature called “Movers & Shapers.”
Every month they cover an inspirational athlete and for their April 2016 issue they decided to profile Baltimore’s Adrienne Lofton. Adrienne is the Senior Vice President of Global Brand Marketing for Under Armour. We wanted to capture her during one of her boxing workouts with her personal trainer. The location they had picked out was down in “The Pit” over at Under Armour’s global headquarters, conveniently enough, right down the street from my house.
Adrienne is not your typical “executive.” She was warm and inviting when we met and she had an incredible energy about her. When she put on her boxing gloves and started hitting the pads she turned into a total badass! What I loved the most about shooting with her was that she was focused on keeping perfect form and not doing something fake just to make a picture. I didn’t have a lot of time with her, so we focused on the motions that we knew would work best and grinded it out.
Here is the image that ran in the magazine…also one of my favorites!